U.S. General Manager - Landscape Irrigation

Position Overview: U.S. General Manager - Landscape Irrigation

Location: Dallas, TX

OVERVIEW

Established International Company is seeking an experienced, growth-oriented General Manager (U.S.) to direct and expand its North American irrigation business operations in the landscape, municipality and turf segments.

This role requires a commercially driven leader capable of balancing high-level strategy with hands-on execution - driving revenue growth, expanding market penetration across commercial irrigation and smart water management markets, optimizing distribution channels, and mentoring a high-performing sales and operations team.

RESPONSIBILITIES AND STRATEGIC OBJECTIVES

Operations & Organizational Integration: Integrate company’s operation, inventory management, customer support, and field service delivery to ensure seamless post-sale execution and client retention.

Commercial Execution: Lead the U.S. sales strategy by mentoring account executives and technical sales teams while actively participating in high-value enterprise deal closures and key partner negotiations.

Market Expansion: Expand Company’s footprint within commercial irrigation, municipal, and industrial IoT water management sectors through direct sales, distribution partnerships, and system integrators.

P&L & Strategic Leadership: Drive overall commercial growth and operational performance across the United States. Establish clear 6- and 12-month operational and revenue milestones aligned with global organizational goals.

QUALIFICATIONS

Industry Experience: Solid experience having worked with and sold into landscape / municipal markets.

Industry Expertise: Demonstrated leadership experience within smart water management, commercial irrigation control systems, or industrial IoT / automation technologies.

Commercial Track Record: Proven success scaling a regional business unit or mid-market technology distributor, managing annual revenues, and expanding dealer/distribution networks.

Leadership Style: Player-coach mentality - able to develop strategic sales frameworks while rolling up sleeves to close enterprise accounts and resolve operational hurdles.

Global Alignment & Reporting: Serve as the direct liaison to global executive leadership, establishing consistent reporting cadence, governance, and transparent communication regarding U.S. performance, forecasts, and capital allocation.